Overview
Poblysh is a powerful newsroom and publishing platform engineered for modern media teams to effortlessly create, manage, and distribute high-impact content. As Co-Founder & Lead Engineer, I architected and built the core platform from concept to production — optimizing workflows, AI-assisted features, and a scalable infrastructure that enables publishers to go live faster with less effort.
Poblysh dramatically reduces newsroom setup time and complexity. Tasks that once took 30–45 minutes — like creating a newsroom and publishing the first article — now take ~4–5 minutes thanks to automated workflows and intelligent defaults. The platform empowers editorial teams with tools that streamline content creation and audience reach.
Key Features
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AI-Assisted Newsroom Setup: Intelligent workflows that guide publishers from zero to a fully configured newsroom with article templates, metadata, and SEO suggestions in minutes.
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Fast Publishing Workflow: End-to-end flow for draft → review → publish with automation that minimizes manual steps and reduces cognitive load for editors.
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Newsroom Customization: Tailored configurations for each newsroom, including branding, workflows, and publishing preferences
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Leadership & Contributor Profiles: Easy setup for organizational leadership, author bios, press mentions, and key contacts to strengthen newsroom identity.
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Press Mention & Media Outreach: Built-in press mention management and media-boosting integrations enable seamless engagement with journalists and amplifiers.
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Integrated Payments (Flutterwave): Modular payment processing system integrated with Flutterwave API for secure and efficient transactions to enable newsroom purchase top publishers and boost news and media visibility.
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Admin Console & Role-Based Access: Poblysh Admin provides robust control for editors, contributors, and administrators with granular permissions and security.
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Multi-Channel Publishing: Seamless distribution across web, mobile, and social media platforms from a single dashboard.
Technical Details
Role
Co-Founder & Lead Engineer
Team Size
Small cross-functional team
Type
Full-Stack SaaS Product
Technology Stack
TypeScript
React
Next.js
Vitest
TailwindCSS
PostgreSQL
Prisma
AWS
GitHub Actions
CI/CD
AI Integration
Flutterwave Integration
Linux Cron Jobs
Key Achievements
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83% reduction in newsroom setup time through AI-assisted onboarding and workflow automation.
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End-to-end publishing workflows that empower editors to go from concept to live article in minutes.
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Payments and monetization integration with Flutterwave to unlock revenue opportunities for publishers.
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Designed scalable, resilient infrastructure to support traffic growth and future feature expansion.
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Built role-based access and security layers for a safe, enterprise-ready platform experience.