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Poblysh

Co-Founder & Lead Engineer

Overview

Poblysh is a powerful newsroom and publishing platform engineered for modern media teams to effortlessly create, manage, and distribute high-impact content. As Co-Founder & Lead Engineer, I architected and built the core platform from concept to production — optimizing workflows, AI-assisted features, and a scalable infrastructure that enables publishers to go live faster with less effort.

Poblysh dramatically reduces newsroom setup time and complexity. Tasks that once took 30–45 minutes — like creating a newsroom and publishing the first article — now take ~4–5 minutes thanks to automated workflows and intelligent defaults. The platform empowers editorial teams with tools that streamline content creation and audience reach.

Key Features

  • AI-Assisted Newsroom Setup: Intelligent workflows that guide publishers from zero to a fully configured newsroom with article templates, metadata, and SEO suggestions in minutes.
  • Fast Publishing Workflow: End-to-end flow for draft → review → publish with automation that minimizes manual steps and reduces cognitive load for editors.
  • Newsroom Customization: Tailored configurations for each newsroom, including branding, workflows, and publishing preferences
  • Leadership & Contributor Profiles: Easy setup for organizational leadership, author bios, press mentions, and key contacts to strengthen newsroom identity.
  • Press Mention & Media Outreach: Built-in press mention management and media-boosting integrations enable seamless engagement with journalists and amplifiers.
  • Integrated Payments (Flutterwave): Modular payment processing system integrated with Flutterwave API for secure and efficient transactions to enable newsroom purchase top publishers and boost news and media visibility.
  • Admin Console & Role-Based Access: Poblysh Admin provides robust control for editors, contributors, and administrators with granular permissions and security.
  • Multi-Channel Publishing: Seamless distribution across web, mobile, and social media platforms from a single dashboard.

Technical Details

Role
Co-Founder & Lead Engineer
Duration
Ongoing
Team Size
Small cross-functional team
Type
Full-Stack SaaS Product

Technology Stack

TypeScript React Next.js Vitest TailwindCSS PostgreSQL Prisma AWS GitHub Actions CI/CD AI Integration Flutterwave Integration Linux Cron Jobs

Key Achievements

  • 83% reduction in newsroom setup time through AI-assisted onboarding and workflow automation.
  • End-to-end publishing workflows that empower editors to go from concept to live article in minutes.
  • Payments and monetization integration with Flutterwave to unlock revenue opportunities for publishers.
  • Designed scalable, resilient infrastructure to support traffic growth and future feature expansion.
  • Built role-based access and security layers for a safe, enterprise-ready platform experience.